I know vanity phone numbers work and I know the HURT911® advertising program works because I’m a lawyer and advertise 1-800-HURT-911.
Many people think that vanity phone numbers are not relevant anymore because of Google advertising but the reverse is true. Testing with Google Ads showed that using 1-800-HURT-911® in the ad title resulted in an ROI of an additional 640% over using our law firm name. That’s huge!
Let me tell you how, in just two years, I signed cases worth several million dollars before we started using Google Ads!
- 1 Videos About 1-800 Vanity Phone Numbers
- 2 Articles About 1-800 Vanity Phone Numbers
- 3 Case Studies:
- 4 Examples*
Videos About 1-800 Vanity Phone Numbers
CNBC on How 1-800 Vanity Phone Numbers Increase Business
Importance of 1-800 Vanity Phone Numbers (1-800-HURT-911 is featured HERE)
Why Should I Get a Vanity Phone Number?
Advertising a 1-800 vanity phone number on TV can significantly increase your return on investment. If you’re advertising on radio and/or billboards, you’re throwing your money out if you don’t advertise a 1-800 vanity phone number—
—Because your law firm name won’t get potential clients to call you!
Articles About 1-800 Vanity Phone Numbers
Get Your Phone Ringing By Having The Right Number By Ken Hardison, founder of Law Practice Advisor and the Legal Marketing Association PILMMA.
1-800 ADVOCACY Vanity Phone Numbers Make Your Firm Less Forgettable BY LAURA HODES ABA JOURNAL (also features 1-800-HURT-911)
Use of Toll-Free Numbers in Consumer Magazines and Print Advertising – I use 1-800-HURT-911 as the focal point in my magazine advertising and it works!
Use of Toll-Free & Vanity Numbers on the Internet– I use 1-800-HURT-911 as the focal point on my websites and it works!
Multi-Location Hospice Provider Evaluates Their Ad Spend Effectiveness with Vanity 800 Numbers – Finding: sales increased 213%
Vanity 800 Pitch Helps Agency Win Account, Boosts Sales for Skeptical Client – The only thing I disagree with here is the use of three different vanity phone numbers for tracking. There are other ways of tracking and overall success would be substantially increased with branding one vanity phone number.
Pain Centers Bring in 20% More Patients Each Month After Activating a Vanity Number – Important note: the 20% increase was done with an 888 number! The increase in patients would’ve been much higher with an 800 number.
$50,000 monthly TV advertising budget WITHOUT 800 vanity number yields approx:
204 calls; 14 cases @ $45,000 avg ea & 1/3 legal fee = $210,000 monthly earned fees
$50,000 monthly TV advertising budget WITH 1-800-HURT-911 yields approx:
297 calls; 20 cases @ $45,000 avg ea & 1/3 legal fee = $300,000 monthly earned fees
$20,000 monthly radio advertising budget WITHOUT 800 vanity number yields approx:
4.76 calls; 0.33 cases @ $45,000 avg ea & 1/3 legal fee = ($15,000) monthly loss
$20,000 monthly radio advertising budget WITH 1-800-HURT-911 yields approx:
66.66 calls; 4.66 cases @ $45,000 avg ea & 1/3 legal fee = $69,999 monthly earned fees
Our radio ads target even higher value, fast cash flow cases!
$10,000 monthly advertising budget WITHOUT 800 vanity number yields approx:
0 calls; 0 cases @ $45,000 avg ea & 1/3 legal fee = $0 monthly earned fees
Benefit to your TV & radio advertising = almost nothing
$10,000 monthly advertising budget WITH 1-800-HURT-911 yields approx:
12.5 calls; .875 cases @ $45,000 avg ea & 1/3 legal fee = $13,125 monthly earned fees
Benefit to your TV & radio advertising = can increase calls from TV by 50%
Read about how using 1-800-HURT-911® in Google Ads will increase your ROI.
Contact Phil Franckel now to experience the power of 1-800-HURT-911®
or call 7 days/nights
*Actual results will vary depending upon many factors including market rank; demographics; amount of actual ad budget; station programming; competition; competition for ad space from other large advertisers such as elections or large short-term advertising campaigns from companies such as Verizon; and many other factors.