Videos are a highly effective and inexpensive way to promote and advertise your personal injury law firm, and they’re great for search engine optimization.
What Videos Should Your Law Firm Make?
- Testimonial videos
- Informational videos
- Case example videos
- FAQ videos
- Law firm practice area introduction videos
- Attorney bio videos
- Law firm introduction video
Who Can Make Videos for Your Law Firm?
- Someone in your office
- Shoot the video yourself and outsource editing to an editor, or
- Hire an advertising agency (easiest and will produce professional quality videos)
- Hire a production crew on Upwork or Fiverr
Tip: You can find and hire a production crew and editors on Upwork or Fiverr. I hired a production crew to film a client testimonial. They were inexpensive and did a great job. They also edited the video, but I thought I could do a better job with the editing, so I asked for the raw files and edited the video myself. Editing is the most difficult part. I used free professional video editing software. It took me only 30 minutes to learn how to use enough of it to edit the video and a few hours to learn more editing tricks.
Where to Promote Law Firm Videos
- Law firm website
- Google Business Listing
- Landing pages
- Email signatures
- Email Marketing
- Social Media
- Online communities built around your topics of expertise or niche groups
My First Video for My Personal Injury Law Firm
It’s easy to make videos. This is my first attempt to make a video. Everything you see in the video, I did myself.
My acting needs improvement, but the animations and editing are good. I bought software to make the animations in this video for my personal injury law firm.
Many popular YouTubers found their acting substantially improved after doing a few videos. Even if you look like me on a video, they’re still effective.
I created the graphic animations and edited the video. These graphic animations and others are available to you for free when you license 1-800-HURT-911®. Even if you hire an advertising agency, using these graphic animations can save you thousands of dollars.
How to Make Law Firm Videos
In the Practice Tips section, you can find a list of the equipment I used and where to buy it on Amazon. I already spent two weeks researching to find the best equipment at the best price. Altogether, the tripods, microphones, and camera gimbal cost less than $400.
I’ll tell you where to find a professional editor, or you can use the free video editing software I use. I provide a link to download it with tutorials on how to use the editing software. Following a video tutorial for beginners, I learned the basic functions of the video editing software in 30 minutes to create my first video.
These video animations and many others can be customized for 1-800-HURT-911® licensees for free to use in your videos with your name and website.
Change Your Future!With 1-800-HURT-911®
Call Phil Franckel, Esq.
Find out how we did and find out if your state is still available!
7 days / 8 am to 10 pm EST>> 516-621-9399 ext. 5
This video animation is a lower third and can be customized for your name and website
End Card or Intro
Like, Comment, Subscribe
Philip L. Franckel, Esq., is the author of this article.
Phil Franckel is the owner of 1-800-HURT-911® and over 1,100 domain names. He is a personal injury lawyer and a former Member of the Board of Directors of the NYS Trial Lawyers Association. He is an expert on branding, advertising, marketing, and SEO. He has been doing SEO since 1994. Phil Franckel has written and produced TV commercials for lawyers and other industries and has been a consultant to owners of vanity phone numbers. Phil has a blog about lawyer advertising at LawyerAdvertisingBlog.com. Phil Franckel began his first business in 8th grade, owned businesses in various different industries, and worked freelance for ABC Wide World of Sports and Monday Night Baseball. In his spare time, Phil Franckel is the Commanding Officer of the Communications Bureau of the NCPD Aux. Police Section.